OUR WORK
LAKESIDE CAPITAL MANAGEMENT

A capital management firm, maybe even more than other businesses, needs to establish trust. This young firm turned to Welsh&Co. to design a brand package that highlighted their conservative investment philosophy with a logo, presentation folder and a series of print ads.

Since their offices were situated on Lake Washington, a placid water scene seemed a perfect metaphor for the logo.
A custom presentation folder reinforces the brand every time a client receives documents.
We produced a series of print ads that highlighted Lakeside's expertise in alternative investments.